From invisible to inquiry magnet — full digital transformation.
• Client since 2023
Accelerate Automotive is a Brisbane-based auto repair business with a great in-workshop reputation but an underdeveloped digital presence. Word of mouth had carried them a long way, but their online visibility didn't match the quality of their actual service.
There was no cohesive digital strategy, no clear positioning online, and the existing website wasn't optimised for user experience, conversion, or SEO. Customers looking for a mechanic in Brisbane were finding competitors first — not because those competitors were better, but because they were easier to find.
The team wanted to transform that. The goal wasn't just traffic — it was qualified, consistent inquiries from local drivers who needed a mechanic they could trust. And they wanted the skills to run the marketing themselves long term.
We worked alongside the Accelerate team as consultants and coaches, giving them the strategy, structure, and skills to build a marketing engine that kept compounding.
Worked directly with the team to develop an integrated Google Ads and SEO strategy — making sure paid and organic weren't competing but complementing each other across the funnel.
Built a rolling content calendar covering blog topics, social posts, and email touchpoints — designed around the real questions Brisbane drivers ask about their cars.
Guided the rebuild of the Accelerate website with mobile-first UX, clear CTAs, and SEO-friendly foundations — turning the site from a brochure into an active lead generator.
Set up a reporting layer that made it clear where inquiries were coming from, what channels were performing, and where to invest next — so decision-making was always grounded in data.
Strong organic and paid growth in website traffic, paired with a measurable uplift in qualified inquiries.
The rebuilt website converts visitors into inquiries at a higher rate thanks to better UX and clearer CTAs.
Now recognised as a local voice in the Brisbane automotive space through consistent, useful content.
A full digital strategy running across Google Ads, SEO, content, social and email — all owned in-house.
The team at Hedgehog didn't just tell us what to do — they taught us how to do it ourselves. Our online presence has been transformed and we're now seeing consistent, qualified leads coming through.
Accelerate Automotive
A blended engagement covering consulting, strategy, training, and ongoing support — the full "Hedgehog in Your Corner" experience.
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